Driving £10M+ Revenue Growth Through Digital Innovation
Senior Software Engineer & Digital Strategist who transforms businesses through data-driven solutions. Proven track record of 2,600%+ revenue increases for clients.
2,621%
Revenue Increase for Real Estate Client
12.63%
Average Conversion Rate (Top 10% Globally)
£10.4M+
Combined Client Revenue Generated
26x Revenue Growth
My clients achieve remarkable success. Here's how we helped one business rapidly boost results.
Website Result
Optimisation Growth
Business Outcomes
Imagine what my expertise could do for your business or agency!
Seeking Strategic Partnership
Currently at 5and3 digital marketing agency, I'm looking for an ambitious business partner who values versatile expertise and seeks holistic digital transformation.
Core Expertise- Digital Transformation Strategy
- Inbound Marketing Specialisation
- Lead Generation & Conversion
- Software Development
- Business Development
- Strategic Partnerships vs. Traditional Employment
- AI Integration & Innovation
- Revenue-Focused Solutions
Wayne Frisby CV
Developer of highly converting, revenue boosting, lead gen websites.Chief SEO Officer | Conversion Expert | Senior Software Developer
Innovative digital marketing and web development professional with over a decade of experience driving business growth through strategic digital solutions. Expertise in front-end web development, SEO, CRO, and business development, with a proven track record of delivering measurable value to clients. Skilled in developing performance-based billing models and winning high-value contracts.
Let's TalkWork Experience
- Spearheaded the project acquisition of a key client, with a potential value exceeding £800k, securing a 20% fee through effective negotiation, doubling our profit.
- Developed in-house GDPR compliant analytics software to measure leads and business value, resulting in a combined £10.4 million+ in client revenue from the last 5 websites built, with an impressive 12.63% conversion rate (top 10% in the world)
- Independently developed the company's next-generation website, applying proven conversion optimisation principles to create a user-centric and lead-generating platform.
- Drove over £8 million in revenue for surveying client within 5 years, achieving a significant increase in client revenue through website development and optimisation.
- Led a shift in the company's value proposition, transitioning from creating brochure websites to building high-performing, revenue-generating websites for clients.
- Managed a team of 6, comprising 4 developers and 2 designers, to deliver multiple projects on time and within budget.
- Successfully led development team to delivering award-winning web projects:
- Silver Award for Lifestyle and Culture Website (Surrey Regional Awards, 2018)
- Gold Award for Best Responsive Website (Sussex Regional Awards, 2017)
- Bronze Award for Best Website (Sussex Regional Awards, 2017)
- Bronze Award for Marketing & Creative (Sussex Regional Awards, 2017)
- Collaborated with the design team to enhance user experience along with SEO and CRO strategies.
- In charge of predicting project timelines to company directors
- Developed and optimised websites with focus on increasing organic traffic
- Implemented SEO and CRO strategies to improve website performance.
- Collaborated with the design team to enhance user experience.
- Built cutting-edge responsive websites using core web technologies
- Implemented cross-browser compatibility solutions
- Participated in code reviews and contributed to the improvement of the codebase
Key Skills
- Digital Transformations
- Sales Psychology: Power of emotion and story telling in copy and conversions
- Clutter free design
- Core web technologies:
- Frameworks: Laravel, Vue, Bootstrap, BackPack. Smarty, Twig, Mustache & Blade.
- LAMP Stack: - Linux, Apache, MySQL, PHP
- SEO, CRO, UX/UI
- Web and print copywriting, proofreading
- Strong analytical skills
- Problem-solving abilities
- Commitment to delivering measurable results
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Multi-Award winning Developer
